Hi, we’re J5.
One of Canada’s leading service design firms.
Service design is our way of getting things done.
For more than a decade, we’ve partnered with organizations to apply the discipline of service design in creating services, experiences, and physical environments that put users at the heart of innovation.
By combining deep engagement, rapid prototyping, and the strategic use of data, we identify what matters most, bring future possibilities to life, and test ideas early and often to drive higher levels of user adoption and business impact.
What is service design?
A KINDER, MORE BEAUTIFUL FUTURE.
A KINDER, MORE BEAUTIFUL FUTURE.
Healthcare, government, and non-profit institutions carry an extraordinary responsibility for the well-being of people and communities.
Our work in these sectors has shown that innovation is not about chasing trends, it’s about reimagining services so they are human-centred, accessible, and sustainable in the face of constant change.
We choose to focus here because these institutions share our commitment to creating kinder, more beautiful futures, and because we know how to work within their unique constraints to unlock meaningful progress.
Industry Expertise
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We partner with healthcare organizations to co-create new strategies and models of care that improve both patient and caregiver experiences, while reducing staff workloads.
We recognize the growing pressures on healthcare systems and work to redesign services that enhance outcomes and ease the burden on healthcare professionals.
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We transform complex, processes into efficient, digital solutions that are accessible, scalable and inclusive for all.
Our design-led approach ensures these changes are sustainable and user-friendly so government can be viewed as a trusted service provider increasing user adoption and satisfaction with citizens.
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Non-profits are on the front lines of addressing society’s toughest challenges, but limited resources and traditional service delivery models can hinder their impact.
J5 partners with non-profits to rethink how they engage donors and co-design services in collaboration with the vulnerable communities they serve, ensuring that their efforts have a meaningful, lasting effect.
Meet some of our recent clients
Alberta Health Services
Government of Alberta
Suncor Energy
University of Calgary
SAIT
Alberta Gaming and Liquor
Alberta Medical Association
Covenant Health
City of Calgary
Microsoft Canada
Red Deer Housing
SE Health
United Way of Calgary
University Hospital Foundation
Calgary Zoo
Canadian Mental Health
Cenovus Energy
Calgary International Airport
Join our team.
If you're a kind and creative designer, developer, strategist or something in between and want to make the world a better place, please review our open roles.